FOOD COMPETITION SERIES
Created for a larger than life personality based on her cookbook, and designed for her to star as the host, BIG DIP ENERGY went through several iterations as both a competition series and a lifestyle series. Embracing the host’s maximalist style, the deck became a colorful, over-the-top homage to her creations.
The deck features clever copy tailored to fit her “punny” personality within the format, and imagery pulled from her cookbook and various food-centric photoshoots.